Dubai Chocolate Cookie from Crumbl Review

When Crumbl Cookies drops a new flavor, it rarely flies under the radar. The brand’s weekly rotating menu has turned cookies into a full-on event, with fans checking the lineup every Monday and planning trips around limited-time releases. One of the most buzzed-about flavors to hit that rotation recently is the Dubai Chocolate Cookie, a rich, layered dessert inspired by a viral global chocolate trend.

This cookie isn’t just another chocolate-heavy option. It pulls from a Middle Eastern–inspired flavor profile that’s been dominating social media: milk chocolate paired with pistachio cream and crispy shredded pastry. Crumbl’s version translates that concept into its signature oversized cookie format, creating something that feels indulgent, trendy, and noticeably different from the brand’s usual lineup.

Below is a closer look at what the Dubai Chocolate Cookie is, how it tastes, and why it stood out during its limited run.

What Is the Dubai Chocolate Cookie from Crumbl?

The Dubai Chocolate Cookie starts with a dense, brownie-style chocolate cookie base. Instead of being cakey, the texture is rich and fudgy, designed to support multiple layers without falling apart. Mine was fudgy but also a bit dry. The cookie was lackluster and didn't have a lot of flavor, especially when compared to the pistachio and milk chocolate exterior.

Inside and on top, the cookie features a pistachio cream filling, adding a nutty sweetness that balances the deep chocolate flavor. It’s finished with a layer of crispy kataifi pastry (those thin, shredded strands of dough that bake up light and crunchy) plus a smooth and thick milk chocolate coating and a drizzle of more pistachio cream.

The result is a cookie that eats more like a plated dessert than a traditional bakery cookie. Each bite combines soft, gooey chocolate with creamy filling and a crisp topping that adds contrast and texture.

Why Is It Called “Dubai Chocolate?”

The name is a nod to a dessert trend that gained massive popularity online over the past few years. The original “Dubai chocolate” concept typically refers to milk chocolate filled with pistachio cream and crispy pastry, often inspired by Middle Eastern sweets that use nuts and shredded dough for texture.

Crumbl adapted that flavor combination into multiple forms. They've done a Dubai brownie, cookie, and even a chocolate cheesecake! The name definitely plays on the global inspiration, which fits neatly with Crumbl’s strategy of tapping into viral food moments.

How It Tastes (And How to Eat It)

Flavor-wise, this cookie is very rich and dessert-forward. Chocolate is the dominant note. The thick layer of milk chocolate coats the exterior and plays a big part in the overall flavor. The pistachio cream brings a mild sweetness and nuttiness that cuts through the cocoa (plus that beautiful shade of green), while the kataifi topping adds a subtle toasted flavor and a satisfying crunch.

Temperature makes a difference. This cookie is best served cold. Chilled, the layers become more distinct — the pistachio cream firms up slightly, the chocolate tastes deeper, and the crunch stands out more. Fans of Crumbl often recommend trying this one both ways if possible.

Because of its richness, this is a cookie many people split or save for later rather than eating in one sitting.

Dubai Chocolate Cookie at a Glance

• Cookie style: Brownie-style chocolate cookie

• Filling: Pistachio cream

• Topping: Crispy kataifi pastry, milk chocolate, pistachio drizzle

• Flavor profile: Rich chocolate, nutty, sweet, layered

• Texture: Gooey center, creamy filling, crunchy topping

• Serving temperature: Served warm, also popular chilled

• Availability: Limited-time weekly flavor

• Typical price: Varies by location. My store is $4.99 for a regular cookie, but this had an added fee of $1.49. The cost is $6.48 for the cookie.

• Best for: Chocolate lovers, pistachio fans, dessert sharing

How It Fits Into Crumbl’s Weekly Menu Strategy

Crumbl’s rotating menu model thrives on urgency. Cookies appear for one week, then vanish, creating a sense of “try it now or miss out.” The Dubai Chocolate Cookie fits perfectly into that model because it feels special and trend-driven rather than everyday. They've brought on multiple Dubai chocolate iterations to play on that virality.

Unlike simpler flavors that rely on nostalgia, this cookie leans into novelty. It’s visually striking, layered, and easy to talk about — all qualities that drive social sharing and word-of-mouth. Even people who don’t normally gravitate toward chocolate cookies were curious because of the pistachio and pastry elements.

This is also the type of cookie Crumbl is more likely to bring back as a fan favorite rather than keep permanently, reinforcing its reputation for limited-time indulgence.

Is the Dubai Chocolate Cookie Worth Trying?

If you enjoy rich desserts, pistachio flavors, or cookies that feel closer to a bakery pastry than a snack, the answer is yes. This is one of those Crumbl flavors that justifies the hype because it offers something genuinely different from the standard chocolate rotation.

That said, it’s not subtle. The cookie is sweet, heavy, and indulgent, making it better suited for sharing or savoring slowly. Those who prefer lighter, less sweet cookies may find it overwhelming, but for fans of decadent desserts, it’s a standout. The milk chocolate exterior creates a prominent flavor and makes it a bit difficult to cut into. The chocolate cookie itself is somewhat dry and boring.

Dubai Chocolate Cookie Ingredients List

Pistachio creme (vegetable oil (palm), sugar, pistachios (15%), nonfat dry milk, whey powder, lactose, emulsifier soya lecithin, artificial flavour.), Milk chocolate chips (sugar; vegetable fat (palm kernel and/or palm); nonfat dry milk; cocoa powder; whole milk powder; soy lecithin; vanillin (artificial flavor)), All purpose flour (bleached wheat flour, malted barley flour, niacin, iron, thiamin mononitrate, riboflavin, folic acid), Butter (pasteurized cream, salt), Brown sugar (sugar, cane molasses, and invert sugar), Brownie mix (sugar, enriched bleached flour (wheat flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid), semi-sweet chocolate chips (sugar, unsweetened chocolate, cocoa butter, whole milk powder, soy lecithin [emulsifier], vanilla extract), cocoa (processed with alkali), soybean oil, bittersweet chocolate chips (unsweetened chocolate, sugar, cocoa butter, soy lecithin [emulsifier], vanilla extract), milk chocolate chips (sugar, unsweetened chocolate, whole milk powder, cocoa butter, soy lecithin [emulsifier], vanilla extract), salt, artificial flavor, baking soda. ), Sugar, Liquid whole egg, citric acid, Kadayif (wheat flour type 650, water, salt), Royal dutch cocoa (high fat cocoa processed with alkali), Bleached wheat flour enriched (bleachedwheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid), malted barley flour], salt, bakingsoda, corn starch), Corn syrup (light corn syrup, contains 2% or less of vanilla extract, salt), Canola oil, Imitation vanilla flavoring (water, vanillin, caramel color, ethyl vanillin, and 0.1% potassium sorbate (added as a preservative). Salt (salt, sodium thiosulfate, tricalcium phosphate, dextrose, potassium iodide 0.006%, sodium bicarbonate, potassium iodide 0.006%, yellow prussiate of soda)

Final Thoughts

The Dubai Chocolate Cookie shows how Crumbl continues to push beyond classic cookie flavors and lean into global dessert trends. By combining a brownie-style base with pistachio cream and crispy pastry, the brand created a cookie that feels both modern and luxurious.

It’s not just another weekly flavor — it’s an example of how viral food culture influences mainstream menus. If it returns to the lineup, it’s worth grabbing at least once, whether you’re a longtime Crumbl fan or just curious about what all the buzz is about. I think it's a bit pricey and isn't incredibly impressive, but it's for the novelty of it.